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It is said that ideas are available a dime a dozen. But, not all of those ideas could be great workable business ideas. Here’s something about an idea that began from a sneeze. The idea is of magnetic poetry. A fellow, whose true passion was song-writing, sneezed and sent paper chits of words flying. He stuck them to magnets so that more words could be visible together and the idea of magnetic messaging was born. The song-writer, who never planned to be a businessman, soon was into the business of selling customized magnetic message boxes.

http://www.atlasobscura.com/articles/the-past-and-future-of-magnetic-poetry-the-populist-product-that-began-with-a-sneeze

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